Small business has certainly changed over the years. There are plenty of new ways to take care of your customers and gain new customers. The internet and the virtual world make many of these things possible. Here’s a look at how small businesses are changing.
Evening the Playing Field
It used to be, if you ran a large enough company, you had all the advantages and the ability to completely smother small businesses in your industry. However, this is changing quickly. With the ability of a small business to look and act like a larger business, its possible for small businesses to compete with larger corporations.
Since a small business can put up the same type of website as a larger business, they can appear to be similar on the internet. Its actually possible to outsource many business tasks, as well, which really helps even the playing field.
Growth is No Longer Stunted
Many small businesses used to have to make the decision between overworking a staff of ten or hiring another ten employees. This is a hard decision when money is limited; yet, you know there is enough business to keep twice as many employees busy.
In today’s business world, you can grow by outsourcing many tasks to specialists instead of full-time employees. This makes it possible to handle far more with a staff of ten than you were able to handle before. Some of the common tasks being outsourced include:
- Technical Support
- Phone Reception
- Marketing (Especially Online)
- Content Writing
- Computer Repair and IT
- Lead Generation and Follow up
- And more!
There are plenty of tasks that small businesses can outsource without spending nearly as much as they would to hire someone in house to handle the task.
Ability to Stay Open Longer
Most businesses run a tight schedule from about 8am to 6 or 7pm. However, with the help of outsourcing, you’re business can appear to be open longer and open 24/7 online. This makes it possible to capture leads and potential customers more hours out of the day without actually being at the office.
Whether its a professional website with lead generation built in or a virtual receptionist taking calls after hours, you can extend your business hours without giving up any of your personal time. This makes it possible to compete with larger businesses, which no longer have traditional business hours.
Making Changes to Your Small Business
When you decide you’re sick of being stuck in the small business sector, it’s time to grow. Business growth can easily happen without the expense of hiring new employees to help. Making a few simple changes or even just one can help you grow.
One of the biggest issues small business owners face is dealing with their phones ringing when they are too business to answer them or not in the office at all. With the help of a virtual receptionist service, this is no longer an issue. Whether you’re an attorney and you are due in court or you’re a dentist taking care of a patient, you can still have someone answering your phones.
Sure, you could just hire a full-time, in-house receptionist, but that wouldn’t be cheap. In addition, your receptionists may take breaks or may end up busy with another task and miss a phone call or two.
Virtual receptionists don’t miss calls and they will provide you just what you need for your business to grow to the next level. If you want to compete and grow, use virtual receptionists to help even the playing field.