Sometimes the easiest way to learn about how to improve is by following the good or bad examples of others. Learning from the mistakes of other companies is a great way to figure out what you should or should not be doing and learning what other companies are doing right is a great tool to choosing how to run things in your company.
With customer service being a top priority that people use to determine who they may want to do business with; it’s crucial that companies figure out how to make theirs best it can be. Looking at what your competition is doing right or maybe not so good can be a valuable tool to determine how your company could gain more customers or keep your current ones happier.
It’s been studied that excellent customer service is the only sure way to make a company thrive, so here is a look at how to learn about it by the example of your competitors.
Why is customer service the priority?
Not only is customer service a top priority for successful businesses, but it’s what customers use to determine what company is a better choice to give their money to. Customer service is sometimes the only time a client interacts with an organization whether it’s through a product purchase, a question on your services or help resolving an issue with an already purchased product or service.
Having company representatives to resolve these customer questions or concerns in a professional and caring manner is what your customer will remember, more so than the actual product or service they purchased.
What customer service techniques are most successful?
Having a 24-hour call center for customer service requests is one way to stand out among competitors. This ensures your customer that they can call at any time to get assistance on the situation they are dealing with concerning your product or service.
You can simply outsource this job to a virtual receptionist that your customers can depend on day or night for assistance and it doesn’t require you to have a full-time staff working 24 hours per day in your office. Incoming call volume will increase and your customers will know that you are a company that handles issues timely and efficiently.
People Want a Connection
When a person is struggling with a difficult situation, compassion is crucial to them. If you can get a customer service team that will show compassion and patience to your customers that are upset or struggling with their decision on the purchase they are considering making with you, you’ll be in great shape.
People want compassion in good times and bad so consider a virtual receptionist call center that specializes in your field in order to having a caring and understand voice on the other end of the phone that your customers can call at any time of day.
Go the Extra Mile
If your company does work or delivers to customers at their home, have them go the extra mile in any way they can. Have them call in advance so that your customers don’t have to worry about when the delivery man will arrive. Have your crew put on booties to avoid tracking dirt into someone’s home.
It’s really important to get feedback from your customers are what you’re doing right and what could improve. Implement surveys to get your customer’s thoughts and feelings on your staff’s professionalism and helpfulness when they dealt with them.
Use these tips and learn from what your competitors don’t do well to see how you can stand out amongst the competition by making customer service a top priority.